ToyBeast.com

Be@rbrick Toei

Posted on May 2nd, 2008 by Mr.ToyBeast

Toei Superheroes is giving away a very special Be@rbrick Toei to their customers in Japan. 200pcs of the Be@rbrick will be giving away every month from May 2008 - July 2008.

Toei Superheroes are superhero shows produced by Toei Company Ltd., a Japanese film and television production and distribution corporation. Based in Tokyo, Toei owns and operates thirty-four cinema houses across Japan, a modest vertically-integrated studio system by the standards of the 1930’s United States; operates studios at Tokyo and Kyoto; and is a stockholder in several television companies. It is notable for Anime, live action dramas using special visual effects known as Tokusatsu, and historical dramas (Jidaigeki).

Toei was a pioneer in the use of character transformation in live-action martial-arts dramas, a technique developed for the Kamen Rider, Devilman and Super Sentai series; the genre currently continues with Kamen Rider and Super Sentai.

The name “Toei” is derived from “Tokyo Eiga Haikyu” (Tokyo Film Distribution Company; the company’s former name).